Kelly constantly stays focused on selling

Filed under: One on One |

* Name: Nancy Kelly

* Organization: Syntrak International

* Position: Managing director

* Hometown: Traverse City, Mich.

* How long have you lived in Colorado Springs: 21 years

* Education: BA – Michigan State, MA – University of Washington, studied German at the University of Wurzburg in Germany

* A few words about your company: Syntrak International was founded in 1989 and sells and implements consulting and customized training services locally and internationally. Syntrak’s primary product is PDP, Professional Dynametric Programs. PDP is an integrated software management system, which is acclaimed internationally as the most efficient and powerful system for hiring, promoting, coaching, retaining employees and enhancing team communication. The goal of Syntrak’s products and services is to increase profits by solving the people problems in organizations.

* Recent accomplishments: Resulting from our work using PDP, the largest software company in the world purchased more services; the value of using software that provides accurate hiring has been recognized and purchased by even many small companies in Colorado Springs and Denver. We established a licensee in India, which has resulted in new sales, and we’ve expanded to Hawaii, Boston, Washington, D.C., Texas and Oregon.

* Biggest career break: Using a women’s networking group to obtain the largest contract in our history. It only took 30 days from conception to receiving the payment up front.

* The toughest part of your job: Constantly staying focused on selling. Most customers see the end result and not how we got to them.

* Someone you admire: David Curry, my partner in Denver. He is so focused every day that he won’t even go to the bathroom if he hasn’t made an appointment with a new prospect, once he sits down to “dial for dollars” as he calls it.

* About your family: I have two wonderful sons who live in Seattle and two grandchildren. Eron works as a marketing manager at Microsoft and Ty works as an e-marketing coordinator at WorkTank. * Something else you’d like to accomplish: I leave for India with Gov. Owen’s Trade Mission on Feb. 17 and return through Germany to attend the largest IT trade show in the world. This trip will launch my plans to establish more licensees in India and in Europe over the next five years.

* How your business will change in the next decade: Many more licensees will be recruited and more of my time will be spent helping them versus selling to customers.

* What book are you currently reading? “Confidence,” the Discovery Channel’s book on India, and Raj.

* What is the one thing you would change about Colorado Springs? Nothing about Colorado Springs, but I would like the world to know more about all the very talented people who live and work here.