Anne Marie Pacitto and Natalia Bettencourt have decided that there isn’t any reason why Colorado Springs can’t have its own trendy nightlife scene a la Denver, San Francisco, New York and Los Angeles.
“We just wanted to try something new,” Pacitto said. “This town’s going to explode. There’s such a hunger for really great sophisticated things to do. It’s just going to explode in the next couple of years, and I want to be right there.”
As a means to that end, the budding event planners are hosting White Tiger, a VIP party every Wednesday night at the Rendezvous Lounge. There’s a guest list and attendees are encouraged to be decked out in upscale black and white attire.
And while Pacitto and Bettencourt are trying to keep the feel of White Tiger “select,” snagging an invitation isn’t that tough (send an e-mail to AnneMarie Events@aol.com).
“I don’t like being part of the herd-a lot of people don’t-and I think if you create the atmosphere of exclusivity, even if it’s not totally exclusive, it excites people,” Pacitto said.
More than 125 people showed up for the inaugural party, Pacitto said. “Last week was a really cool turnout. We had really interesting creative people show up.”
Interesting and creative is the type of crowd Pacitto likes. And bringing people together and planning events just seems natural for the former talent agent and literary manager.
“I’m always the party planner for all my friends,” she said. “When I go to Vegas, I’m always the bachelorette party planner, always the party planner for the girls’ thing. When I go to New York, I get on all the lists before I’m there.
“So I’m planning out all these things for all my friends and I’m so sick of not getting paid, “because I’m really great at it.”
If success can be measured by numbers, Pacitto is very good. She said her e-mail invitation list now has over 1,000 addresses.
And if White Tiger takes off, then what’s next?
“I don’t know,” Pacitto said. “Let’s talk about that in three months. We’ll see how it goes. I want to do bigger promotions, bigger events.”
One of those big events could take place in August, she said. Pacitto didn’t want to let the cat out of the bag, so stay tuned to see what materializes.
Whatever the future holds, odds are that Pacitto and Bettencourt will be somewhere near the center of the action.
“We love music. We love artists. I used to work with creative people all the time and I miss that energy,” Pacitto said. “If you want to be around people with that type of energy, you have to create the atmosphere. That’s what we’re trying to do, create a vibe.”
Mike Boyd is editor of the Colorado Springs Business Journal. He can be reached at email@example.com or 329-5206.