An estimated 9,500 visitors will visit the Pikes Peak region for the Air Force Academy’s annual Parents’ Weekend, starting Thursday.
The visitors are expected to bring an additional $7.5 million in direct revenue to Colorado Springs businesses and an additional $556,776 in sales tax revenue. Academy officials say the numbers are a fraction of the more than $851 million in total economic impact that the AFA brings to Colorado Springs and the surrounding community.
Parents’ Weekend is a fantastic opportunity to showcase Colorado Springs, said Doug Price, president and CEO of the Colorado Springs Visitors and Convention Bureau.
He said parents and their cadets can visit some of the best events in the area going on this weekend: the Colorado Balloon Classic, the Commonwheel Arts and Crafts Festival, the Mountain Man Rendezvous and Sky Sox baseball, for example.