It’s grown into the second most popular holiday of the year, according to the National Retail Federation.
Americans are expected to spend $6.86 billion on Halloween costumes, candy and décor, and average of $73.31 a person. That breaks down to $1.2 billion on adult costumes, $1 billion for children’s costumes and $310 million on pet costumes.
“Adults like just as likely to get in on the fun with clever, unique costumes,” said Mathew Shay, NRF president and CEO. “With Halloween falling on a Monday, restaurants and retailers will benefit as many Americans celebrate all weekend long.”
Traditional costumes still rank as favorites, reports the NRF. Witches are the top choice for adults, while pirates and vampires also make the list. However, another costume is moving up on the list this year for adults: zombies. More than 2.6 million men, women and children plan to dress as zombies this year.
For children, pint-sized princesses continue their seven-year reign. Other top choices: Spiderman, Batman and Superman.
Check back Friday for more about the local Halloween scene.