Comments on: Branding taskforce will consider design input http://csbj.com/2011/11/22/branding-taskforce-will-consider-design-input/ Wed, 19 Jun 2013 22:20:23 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: gringo luminoso http://csbj.com/2011/11/22/branding-taskforce-will-consider-design-input/comment-page-1/#comment-65263 gringo luminoso Tue, 22 Nov 2011 21:24:37 +0000 http://csbj.com/?p=47823#comment-65263 I’m happy to see the CVB is open to some revisions. It sounds like their process was great, identifying some excellent branding words and ideas…vibrant, rugged and exceptional… but then gave the tail end a cursory implimentation. This city is a cool place to live, visit, and work, etc…. but the logo, as is, aint gonna give anybody the impression its meant to give.

]]> By: John Whitten http://csbj.com/2011/11/22/branding-taskforce-will-consider-design-input/comment-page-1/#comment-65262 John Whitten Tue, 22 Nov 2011 20:23:47 +0000 http://csbj.com/?p=47823#comment-65262 I’ll bet any marketing class at the UCCS Business School could come up with a better process and outcome than the so-called professionals. Why not turn Venkat (Dean of the Business School) and his students loose and see what they come up with. It would probably be very good.

And who knows, the project might inspire some of them to go on and get their Doctorate in Rhetoric, like the guy at Stone Mantel……

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