Cable firms target medical broadband

Filed under: AM Roundup |

Stroke victims in some rural parts of the country can now be treated via medical broadband – video links created by the nation’s cable companies, reports Bloomberg.

The new technology that allows specialists to treat patients via  video hookup is bringing much needed revenue to cable companies like Cox and Comcast.

The companies are hiring new sales staffs to sell broadband access and related services to regional hospitals and doctors’ offices, trying to squeeze more money out of a network they used to use mainly for carrying TV signals.

To do that, they need to loosen the grip phone companies have over health-care customers.

Read more at Bloomberg.