October bus ridership highest since 2009

MetroThe Mountain Metropolitan Transit system experienced more ridership in October than any other month since 2009, according to the Colorado Springs Transit Division.

The division reported that it’s local fixed-route bus service provided 252,738 one-way trips in October–up more than 7 percent since the same time last year.

In a press release issued Wednesday, MMT attributed the increase mainly to enhanced marketing and promotional efforts but also to a negative trend in private-car commuting.

“With the addition of evening service, Saturday service, and our efforts to improve operational efficiencies, we have been able to give riders more options,” MMT Director Craig Blewitt said in the release. “If you couldn’t use the bus system because your job ran into the evening or you needed to work on Saturday, now you can.”

In an earlier release from the division, MMT cited a study by CoPIRG (Colorado Public Interest Research Group) that named Colorado Springs eighth of American cities with large declines in such commuting.

Methods that the entity is using for outreach and marketing include social media, TV commercials and “a push to conduct free travel training classes,” according to the release.

2 Responses to October bus ridership highest since 2009

  1. Now just imagine if they had SUNDAY service !!! Public Transport for the WIN : ))))

    Nasya Vincent
    December 11, 2013 at 6:09 pm

  2. When is the City going to expand routes and provide service to the various neighborhoods? It is a clear case of if you build it they will come.

    Steven Shepard
    December 11, 2013 at 6:46 pm