CSBJ: Advertising

Here's proof that Colorado Springs Business Journal readers are your target audience, or maybe you're ready to get the ball rolling.
2005 CSBJ Reader Study
An independent survey conducted by Readex Research, a nationally recognized independent research company located in Stillwater, Minnesota.
Average Household Net Worth	$1.4 million
Average Household Income	$197,000
Average Total Value of Investments	$910,000
Average Value of Primary Residence	$432,000
Average Age	49.9 years
Readers in Top Management	62%
Percentage of Readers who own businesses	51%
Percentage of Readers who are Partners	11%
Our readers are well-educated
PhD	6%
Master's Degree	24%
Post-Graduate Study	16%
Bachelor's Degree	32%
Attended College	18%
Our readers are well-travelled
Nights spent on vacation in the last year	9.2
Nights spent in hotel on business in the last year	8.3
Business flights in the last year	5.9
Vacation flights in the last year	2.9
Our readers are influential
Percentage of subscribers who influence the lease or purchase of everything from real estate to education and training	91%
Average growth of subscriber's companies	14%
Average gross sales of subscriber's companies	$91 million
Average number of local employees	228
To start your next advertising campaign or for more information, send a message to the publisher, Lon Matejczyk.