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There’s a joke among web developers that the Great Recession coincided with the launch of Twitter, but we only tell the joke quietly after first checking to make sure the room is empty. We’re careful because we know all you business owners and marketers out there just love Facebooking and Twittering all day long while… Continue Reading Did social media contribute to the Great Recession?

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by Eddie Brown with Blair S. Walker c.2011, Wiley$27.95 / $33.95 Canada Sell or stay? Stay or sell? In times like these, when the market resembles a cheap yo-yo, you don’t know which to do. Should you sell your stocks before they drop further, or sit tight? Should you buy now that prices are down,… Continue Reading Book Review: “Beating the Odds: Eddie Brown’s Investing and Life Strategies”

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Borders ending sad but not surprising

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Have you ever had the end of a business affect your day-to-day life? If you owned or worked for a company that closed its doors, then the obvious answer is “yes.” But I’m thinking as a customer. For example, disappointment still lingers on my wife’s side of the family over a favorite bakery closing several… Continue Reading Borders ending sad but not surprising

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QR codes and the new “Enhanced Reality”

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I hope you all know what I’m referring to when I say “QR codes” — they’re those squiggly, square bar code thingies that are showing up on packages and in ads all over the place. The idea is that you hold your phone over this QR code (if you have a QR code reader app… Continue Reading QR codes and the new “Enhanced Reality”

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Avoid these mistakes to increase profit

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Many business owners miss opportunities to increase their profit by leaving the proverbial money on the table. We’ve seen clients make five common mistakes that eat into their profit and want to share those with you so you can watch for them in your own company. The first mistake has to do with pricing. It’s… Continue Reading Avoid these mistakes to increase profit

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Consider these types of business owners: One is dynamite at cold calling. While most cringe at the thought, he loves it and has a high success rate. Another is a whiz at designing and engineering new products that can solve customers’ needs. One is a master at networking. She uses her skills to connect with… Continue Reading Want to be successful in business? Tap into your greatness

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What do you think is the chance that in the next 12 months customers will raise the bar and demand more from companies they do business with? And what is the chance that during this same period our employees will expect a raise after so many years of cuts and salary freezes? The result will… Continue Reading Competitive advantage begins with customer focus

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As a veteran of the business world, I certainly understand why many business owners are apprehensive about the health care system. They have enough on their plates simply dealing with the day-to-day challenges of a slowly recovering economy, meeting payroll, making a profit and keeping the lights on. Businesses already pay a bulk of health… Continue Reading Health Quarterly: How businesses can improve health care

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“We make a living by what we get, but we make a life by what we give.” This sentiment expressed by Winston Churchill so long ago is heartily embraced by many Americans today. In fact, nearly 27 percent of adults volunteered 15 billion hours in 2009 to U.S. nonprofits. Of these, many are proven business… Continue Reading Serving on a nonprofit board is serious business

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Take steps to be more productive

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Would you like to be more productive? Most likely you would. In fact, we can’t recall ever discussing this issue with a business owner who didn’t wish he or she could find ways to be more productive. Ways to get more done in a day, have more time off, or have more time to just… Continue Reading Take steps to be more productive

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