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Marketing involves multidimensional approach

People make purchasing decisions based on emotion and logic. Say you want to buy a car with specific features, including a five-speed manual transmission. That’s the logical side of the decision-making — finding a car with the specific features desired. Then say you find the car with the features and fall in love with the… Continue Reading Marketing involves multidimensional approach

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Selling the  Springs: Entities join to market city below America’s Mountain

The Pikes Peak region has its own, built-in marketing strategy — America’s Mountain — but even the most relevant metros must strive to stay that way. “We capitalize on what our assets are,” said Ryan Cole, executive director of Pikes Peak Country Attractions. “Pikes Peak is one of the many great assets that we have.”… Continue Reading Selling the Springs: Entities join to market city below America’s Mountain

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Real estate flies in Falcon area

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Real estate flies in Falcon area

Transactions in northeastern El Paso County may occur at a slower pace than in Colorado Springs, but they’re catching up, say people familiar with real estate deals in Falcon. Many people who move to the Falcon area want the rural lifestyle, along with acreage for their boats, fifth wheels, ATVs, dogs, horses and other animals.… Continue Reading Real estate flies in Falcon area

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Residents: We’re unincorporated for a reason

Throughout the years, once-unincorporated areas in Colorado have chosen for different reasons to go legitimate and incorporate themselves — but some still have resisted. Among those communities that have chosen time and time again to remain under the jurisdiction of El Paso County are Falcon, just northeast of Colorado Springs, and Security-Widefield, between Colorado Springs… Continue Reading Residents: We’re unincorporated for a reason

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Security-Widefield tries to fill vacancies

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Security-Widefield tries to fill vacancies

Carole Jackson of Security Florist used to bring her older flowers to the adjacent Dad’s Kwik Inn Diner at the end of each week. There her colorful contributions would adorn the tables. “We used to get customers often because of them,” she said of the now-vacant building at 385 Main Street in Security. According to… Continue Reading Security-Widefield tries to fill vacancies

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It’s Christmas every day at Manitou shop

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It’s Christmas every day at Manitou shop

Is it because of the holiday spirit and not procrastination that your Christmas lights are still up? Did you serve eggnog at your Labor Day barbecue? Does it feel like Dec. 25 will never get here? Don’t fret. Christmas-cianados can whet their appetites anytime at the Christmas in Manitou store. The year-round Christmas-themed shop at… Continue Reading It’s Christmas every day at Manitou shop

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High-tech expected to be popular this season

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High-tech expected to be popular this season

Smart watches, headphones, books, candy and the Quadcopter all have at least one thing in common: They’re all on the popular item list for this coming holiday season. Consumer confidence is rising, so the holiday season might see a slight increase in sales, according to economists. High-tech holiday items The popular choice for tech-smart individuals… Continue Reading High-tech expected to be popular this season

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News split on economy and consumers’ views

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News split on economy and consumers’ views

Economic news released last week showed divergent signs about the national economy. On one hand, consumer confidence was increasing, but on the other hand, consumer spending was decreasing.  “I looked at that and scratched my head,” said economist Tucker Hart Adams of Summit Economics.  Consumer spending fell in July for the first time in six… Continue Reading News split on economy and consumers’ views

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Start planning holiday parties now

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Start planning holiday parties now

Labor Day, along with its associated warm temperatures and backyard cookouts, has passed. And summer, like the long weekend, soon will be a speck in the rearview mirror. That means there’s no time like the present, according to local event planners and venue managers, to plan the perfect holiday affair. “If you are planning on… Continue Reading Start planning holiday parties now

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Experts explain higher education financing options

In a world of few constants, one thing’s for sure: College is expensive, and it’s only growing more costly. Local institutions of higher learning are no exception. UCCS, for instance, saw an increase in its full-time freshman and sophomore tuition rates from $4,695 for Colorado residents prior to the 2013 fall semester, to just short… Continue Reading Experts explain higher education financing options

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