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Colorado wine tasting gets scientific

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Colorado wine makers are participating in a wine quality research study in hopes of learning ways to make their wines better and grow the $42 million industry. The Colorado Wine Industry Development Board and Nebraska Winery and Grape Growers Association have commissioned a study with Colorado State University’s Stephen Menke, an enologist. The study will… Continue Reading Colorado wine tasting gets scientific

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The National Ski Areas Association says a ski season that stretched into July helped U.S. resorts set a record this year for skier visits. The Lakewood, Colo.-based trade group in May estimated there were 60.1 million skier visits at U.S. resorts this season. Based on final survey results, the association says resorts finished the season… Continue Reading Trade group: US resorts see record skier visits

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The Breckenridge Town Council says it should have the right to back a smaller expansion plan for the Breckenridge Ski Resort. Council members say Vail Resorts threatened not to sign an agreement to limit the social impacts of the expansion if the town supports an alternative to the proposed expansion presented by the U.S. Forest… Continue Reading Breckenridge council upset over ski expansion deal

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The Colorado Springs Convention and Visitors Bureau has hired a consultant to help rev up its marketing strategy. President and CEO Doug Price is scheduled to discuss part of the CVB’s branding strategy during an informal City Council meeting Monday. “The resulting brand platform will provide direction and focus for our advertising, promotion and sales… Continue Reading Hired consultant will help guide CVB three-year strategy

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The rest of the nation knows Colorado Springs as a sports mecca, from the Olympics to mountain biking to ice hockey. Locals, however, may be unaware of the full extent of the city’s sports connection, from youth soccer to annual championships involving teams from around the world. This story gauges the economic impact of the… Continue Reading Ka-ching! When athletes hit town, the dollars follow

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Meetings and conventions have been called the invisible industry, but hoteliers in Colorado Springs intend to change that. And if the Convention and Visitors Bureau has its way, the region will be a hotbed for group business. With the economy starting to turn around, convention business is poised to recover, locally. Last year, while hotel… Continue Reading Convention industry grows as corporate stigma fades

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Colorado Springs regularly lands on national lists that praise its many amenities. Last year the city was ranked 15th “brainiest” city by Portfolio.com, 14th safest city by FreeBackgroundChecksUSA.com and second most pet-friendly city by Livability.com, to name a few. This week, however, the latest accolade could position the city to grab a larger share of… Continue Reading Why ‘Distinctive Destination’ pick is such a big deal

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Each year, the Colorado Tourism Office solicits requests for proposal from advertising agencies around the state. This year being no exception, the CTO on Jan. 10 opened the bidding for four marketing-related contracts: Advertising/overall brand direction; Public relations/social media; Digital directives/digital advertising; and Publication of the state visitors vacation guide. What’s new is that the… Continue Reading Colorado tourism office offering PR, social media contract

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One of the more interesting trends of the downturn saw those with discretionary income begin to buy “experiences” to create memories, rather than purchasing yet another flat-screen TV or some other material item. One of the regional tourist attractions that benefited from this shift in the consumer psyche was The Royal Gorge Route Railroad in… Continue Reading Royal Gorge Railroad steams ahead despite downturn

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The Broadmoor, a barometer of sorts for the convention and meeting business in Colorado Springs, closed out 2010 with group room-night sales significantly higher than expected. The hotel had braced for a decline in group business for the year but instead, thanks to a recovering, if unsteady, economy, was able to post results in line… Continue Reading Group sales help Broadmoor finish year on high note

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