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Dealership branding: ‘If you want to play, you have to pay’

Since the dawn of the automobile industry, the relationship between those who make the cars and those who sell them has often been an uneasy one. That holds true for Colorado dealerships, as witnessed by a bit of wrangling this spring over just how much control the manufacturers should have over infrastructure spending by their… Continue Reading Dealership branding: ‘If you want to play, you have to pay’