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Back to school spending to reach $55 billion (access required)

by Amy Gillentine Published: July 20,2010

Tags: back-to-school, National Retail Federation, Retail

Back to school spending is expected to reach $55.12 billion, making it the second biggest consumer spending event for retailers behind the winter holidays. Spending is expected to increase slightly from 2009 and 2008 levels, according to the National Retail Federation. But the economy still will play a role – more parents will buy more store-brand or [...] [...]

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