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Colorado Springs announces city slogan, Live it Up

Colorado Springs, Live it Up! That is the new city brand and slogan, announced today by the Colorado Springs Convention and Visitors Bureau and local city and county leaders. “Everybody wants our city and region to be successful and this brand expresses that,” said Mayor Steve Bach. There have been many attempts over the years… Continue Reading Colorado Springs announces city slogan, Live it Up

Let’s look outside the military for brand

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We all have strengths and weaknesses, and we all try to capitalize on our strengths. Colorado Springs has plenty of strengths, but I’m not sure we’re capitalizing on the right ones. City officials and economic development gurus in our town have for years clamored to attract and promote military installations and their subcontractors after realizing… Continue Reading Let’s look outside the military for brand

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The Colorado Springs mayoral task force to develop a citywide brand will spend $80,000 for local branding company, Stone Mantel, to lead them through the process of creating a brand. The money will come from the Colorado Springs Convention and Visitors Bureau. Its CEO, Doug Price, told city council members today that the process would… Continue Reading Local company will lead city branding effort, results due in October

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