by Ann Snortland Published: March 13,2010
Tags: Social Media
The buzz about social media as a business tool has reached a fever pitch. The challenge is to separate hype from reality and determine how it best fits in your organization. Social media is a very powerful pull marketing tool for middle-market companies and has become a regular part of the overall marketing mix. The primary [...] [...]
by Becky Hurley Published: January 29,2010
Tags: Internet, Social Media
The Internet, itself, is hardly news — but its far-reaching, lightening-speed impact is hard to ignore. Today’s global technology system actually took more than 60 years to come of age. Started during the 1950s by military officials concerned that Russia might attack the United States during the Cold War, that technology became the precursor to the [...] [...]
by Becky Hurley Published: January 20,2010
Tags: online marketing, Social Media
Online marketing has come of age since 2004, and in its wake is bringing more brand awareness, new customers and increased revenue to the companies willing to commit to the right technology tools and strategies. How different corporate Web-based marketing plans are working - and how they’re being implemented - is the subject of this week’s [...] [...]
by Staff Writer Published: August 25,2009
Tags: fraud, Medicare, Social Media
Broomfield tech company sued for investor fraud Colorado’s securities commissioner filed suit against a Broomfield-based entity and its principals, saying they defrauded investors into raising nearly $3 million to fund a technology that has not made it to market. The state’s complaint was filed in Denver District Court against Colorcom Ltd. and its related businesses — IFR Technologies Inc., which [...] [...]
by Rebecca Tonn Published: July 9,2009
Tags: Social Media, vacation safety
You’re smart and avoided the holiday crowds by going on vacation this weekend or next. But while you’re getting the oil changed and checking the air in the tires - don’t sing like a canary and tweet your plans. It’s akin to hanging a sign on the front door: Headed to Vegas, house vacant, have at [...] [...]
by Mike Boyd Published: June 12,2009
Tags: Social Media
There’s no denying that the Internet is an integral part of doing business in the 21st century. But chances are you’re not taking full advantage of the tools that are available which can help improve your business, especially during this tough economy. Fortunately, folks like Stephanie Chandler, founder and CEO of AuthorityPublishing.com, fill my e-mail inbox with [...] [...]
by Contributing Writer Published: June 12,2009
Tags: Advice, Social Media
By Jackie Sauter So you’ve (begrudgingly or not) determined that you need to be involved in social media. Maybe you’ve even created a Twitter or Facebook account, and you’re testing the waters. What do you do next? In my opinion, there are three main business uses for social media. What’s the word? People are talking about you and your competitors [...] [...]
