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Posts Tagged ‘tech talk’

10 technical reasons to hire recent grads (access required)

by Marci DeVries Published: May 25,2012

Tags: tech talk

As a part time college professor, I can’t let May pass me by without giving all employers a 2012 Top 10 reasons to hire a recent college Grad list: No. 10: Grads know what the point of social media is (and isn’t) Instead of trying to figure out what your company should be doing to [...] [...]

Why do we feel weird about video calling? (access required)

by Marci DeVries Published: May 18,2012

Tags: tech talk

I have to admit that I’m a late adopter of this technology. Skype and video calling software has been available to us for free for a few years now, but I’ve noticed the adoption rate really changing lately so I thought I’d bring it up. Maybe the addition of Face to Face on iPhone is [...] [...]

The app store is not an orphanage (access required)

by Marci DeVries Published: May 11,2012

Tags: tech talk

“We’ve gotta have an app!” was the battle cry when Apple launched its App Store in 2008. And yes, that was the marketing department on the phone again, asking me for something they didn’t really understand. I developed several apps that had no purpose except to bolster the brand image of the company that wanted [...] [...]

Tech Talk: Let’s all remember to celebrate our failures (access required)

by Marci DeVries Published: April 27,2012

Tags: tech talk

Last week I was invited to participate in a “Fail off” — an event designed to embolden potential entrepreneurs and show them how to start up a company based on their own ideas. The content included a bunch of business owners (including me) going up on stage and publicly divulging their worst failure(s) in gory [...] [...]

We ain’t the janitors, man (access required)

by Marci DeVries Published: April 20,2012

Tags: tech talk

We’re rising up in protest. Now that the marketing department is foisting all of their mediocre social media campaigns on us, the information technology department is lashing out through grimacing, sighing loudly and sending tersely worded emails. This habit that the marketing department has of “growing bored” with their tech projects has got to stop. [...] [...]

How to get what you want from tech projects (access required)

by Marci DeVries Published: April 13,2012

Tags: tech talk

Right now there are two poor fellows in my office sanding all the paint off the bookcase they painted for me last week. They have to start over from scratch because they made the same mistake that a lot of software development teams make: The sales person/project manager screwed over the technicians. And I can [...] [...]

Tech Talk: Roseanne Barr’s Twitter army and the fall of social media (access required)

by Marci DeVries Published: April 6,2012

Tags: tech talk

I’m sure by now everyone has heard about how Roseanne Barr and Spike Lee have terrorized the family of George Zimmerman (and even some people completely unrelated to the case) by activating their social networks in an act of Twitter Vigilantism for their own personal brand of justice. So, doesn’t that prove my point that [...] [...]

Tech Talk: Is RSS an underutilized powerhouse or just stupid? (access required)

by Marci DeVries Published: March 30,2012

Tags: tech talk

One of my darkest days as a technologist was in 2008 when my boss told me, “We’re killing your RSS project because we think RSS is stupid.” Beyond the obvious incorrect labeling of non-sentient technology as either “smart” or “stupid,” it was a huge mistake on the part of the management. And here’s why… What [...] [...]

Let’s talk information architecture (access required)

by Marci DeVries Published: March 23,2012

Tags: tech talk

Right now I’m working on a website that had grown “organically” (which is a polite way we Web designers describe sites that are huge because of the random addition of content with no information structure in place). Seriously, this site makes no sense. I have just found six pages of identical content, and 65 directory [...] [...]

Getting the kinks out (access required)

by Marci DeVries Published: March 16,2012

Tags: tech talk

Imagine a nice piece of lumber — strong and dry, ready to be of service in any construction project. It’s strong, and it will be strong every day. Good ol’ reliable lumber. Now cut that lumber on an angle and add a bracing plate. It’s still strong, but it’s not as strong. Now replace the [...] [...]

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